Roadways and Highways.

Americans spend more than 100 hours commuting to work each year, with the average daily commute about 24.3 minutes ¹. With more people snacking, smoking, and eating meals inside the car, cigarette butt litter along roadways, highway on/off ramps and median strips is growing. And cigarette butts dropped out of car windows are litter and a potential fire hazard. Consider these tactics for educating drivers:

• Start with signage at intersections. Download graphics to create your own sign like the one shown above.
• Add ash receptacles at road-side rest stops and welcome centers, parking lots, food courts, and picnic areas.
• If available, use billboards for your message. See a model.
• Or create a bumper sticker (you can purchase one here).
• Establish a litter hotline to report drivers dropping butts out of car windows. See a model letter sent to violators.
• Provide portable auto ashtrays at the Department of Motor Vehicles, local AAA outlets, car rental businesses, rest stops, local car events, or other gatherings that might attract drivers.
• Partner with your local department of transportation, American Automobile Association, local adopt-a-highway and local car rental companies.